Marketplaces
Editorial coverage, analysis and commerce intelligence on marketplaces across global markets.
TikTok Shop, Temu and Shein Have Permanently Changed What an American Marketplace Looks Like
The fastest-growing marketplaces in the United States are barely two years old — and they are quietly forcing Amazon, Walmart and the broader retail ecosystem to respond.
Europe's Marketplaces Are Quietly the Most Interesting Operators in Global Retail
Zalando, Allegro, Bol and a cohort of national champions are running disciplined, profitable marketplaces in markets that Amazon has spent a decade trying to dominate.
The Quiet Resurgence of Second-Hand and Specialty Marketplaces
Vinted, Depop, eBay and a generation of focused marketplaces are growing faster than anyone expected — and reshaping how younger consumers shop.
Amazon's Third-Party Seller Math Has Broken — and the Marketplace Is Adjusting
All-in fees on Amazon now exceed half of revenue for the average mid-sized seller. The result is a quiet but meaningful shift in where independent sellers spend their time.
Why TikTok Shop Is Exploding in the United States — and What Could Slow It Down
In under three years, TikTok Shop has gone from experiment to one of the fastest-growing commerce surfaces in U.S. history. The growth is real — and so are the risks.
Walmart Marketplace vs Amazon Marketplace: The Real Comparison for Sellers in 2026
Both promise scale and demand. The differences in fees, fulfilment, advertising and competitive intensity make them very different businesses for third-party sellers.